Olivier Rousteing Exists Balmain
After a triumphant 14 years as Creative Director at Balmain, Olivier Rousteing announced his departure. On November 5th, 2025, Rousteing embarks on a new era after creating glamour, inclusivity, and modern excellence at Balmain during his recent years as creative director.
Spring/Summer 2012 collection
Image via CR Fashion Book
Spring 2016 Campaign
Image via CR Fashion Book
Rousteing transformed Balmain from a French atelier into a global couture house. His career as creative director at Balmain began at 25 in 2011. He was named the youngest creative director, apart from the founders, since Yves Saint Laurent for Dior, and the first Black person to lead the design at a French heritage house.
Rousteing describes his time as creative director for Balmain as “a love story, a life story” in his official Instagram statement.
“I arrived at 24 with my eyes wide open and the determination to persevere, always.”
Fall/Winter 2012
Image via CR Fashion Book
“Today, I leave the House of Balmain with my eyes still wide open — open to the future and to the beautiful adventures ahead, adventures in which all of you will have a place.” - Olivier Rousteing
Spring 2014 Campaign with Rihanna
Image via CR Fashion Book
Rousteing transformed the perception of Balmain. He brought a pop culture edge to the brand through his #BalmainArmy, creating a community of celebrities and influencers such as Rihanna and Beyoncé, and embodying the bold, confident spirit of Balmain.
Beyoncé at her Coachella show in 2018
Image via CR Fashion Book
According to Harper’s Bazaar, Rousteing “attracted the Qatari investment group Mayhoola for Investments, which acquired the company for an estimated $560 million in mid-2016.” Rousteing laid the groundwork for Balmain and wholeheartedly embraced the brand's spirit as well as his own.
Spring/Summer 2019 Haute Couture
Image via CR Fashion Book
Zendaya in the Balmain “Naked Dress” - a personal favorite.
Image via CR Fashion Book
Spring/Summer 2023
“Like every story, this one also has an ending.” - Olivier Rousteing.
Spring/Summer 2024
Image via CR Fashion Book
Now, what is next for Rousteing? What is next for Balmain?
While Rousteing’s future is still uncertain in the public eye, Balmain will name French designer Antonin Tron as its new creative director as of November 2025.